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Faithless on wheels
The three-minute ‘prommercial’, which will air on UK's Channel 4 this Sunday, is designed to flog both the band's new single 'Feelin Good' as well as Fiat's latest four-wheeled baby.
The ad is the first of its kind, and opens up all sorts of possibilities for co-promotional marriages...how about The Rolling Stones and anti-wrinkle cream? or Andre Rieu and cheese?
Source: Music Week 
Artist Biography
Faithless were a British electronica band consisting of Maxi Jazz, Sister Bliss and Rollo. The group is best known for their dance songs. Faithless recorded six albums. During their career they sold over 15 million records worldwide. The band have now officially split up after the climax of their Passing The Baton dates at Brixton Academy which were on the 7th and 8th April 2011.
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Comments
Justin Bieber and aftershave?...maybe not yet, though...
Thanks, stuartd...keep 'em coming!
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